In 1995 Jeff White Custom Jewelry opened inside a small office building- with only 300 square feet- we only had room for a small jewelry display, a desk, and a jewelers bench- The space allowed for Jeff to do what he does best- collaborate with others to make their jewelry dreams a reality. The store's appointment book quickly filled up and people were scheduling design consultations weeks in advance. The store moved into a larger space and Jeff began building a team that understood the vision he had for our store.
Twenty years later, we have a beautiful showroom in Tivoli Village with a comfortable design suite where our guests can relax and feel at ease while we work together to transmute their vision to reality. Our small work space with barely enough room for a single work bench has grown to a state-of-the-art facility with cutting-edge technology, making us a truly full-service jewelry store with over fifty years of goldsmithing experience. In addition to creating custom jewelry, we also repair existing pieces and offer a beautiful selection of in stock designs that you won't find anywhere else in town.